Unleashing the Hidden Potential of Mobile Application Engagement in Contemporary Business: A Bibliometric Analysis and Future Research Agenda
Abstract The advancements in mobile application development technology have led to an increased focus on Mobile Application Engagement (MAE) studies over the past decade. It is important to uncover the knowledge stock of such surging studies. Therefore, this study aims to uncover potential themes for future researchers in mobile application engagement. This study involved 1001 […]