Abstract
The study seeks a comprehensive bibliometric analysis of the literature about the intention of repurchasing on ecommerce from 2010 to 2023. Analyzed and categorized 87 papers published and indexed by Scopus based on authors’ distribution and affiliations. This study demonstrates publication patterns by employing scientific mapping and assessing publication performance on the Scopus database. This analysis can look at what research topics are the subject of more publications and the topic ‘intention to re-purchase in e-commerce’ in the future, providing opportunities for further research. The methodology used is bibliometric analysis, covering steps related to the implementation of data-based software Scopus, and it continued with the presentation of results using VOSviewer, discussion sessions, and conclusions of literature studies. The notable results demonstrate that Indonesia and China made the greatest contributions to the publication, with other Asian countries like India, Malaysia, Taiwan, South Korea, and Vietnam following suit. In addition, authors and keywords with significant contributions are also identified. According to the quotation analysis of the author, Fang Y, Qureshi I, Sun H, McCole P, Ramsey E, and Lim KH have a total of 574 quotations, making him the most quoted author. Meanwhile, the National Natural Science Foundation of China publishes the most articles in this field, with eight articles.
Keywords: Bibliometric Analysis, E-commerce, Repurchase Intention, Scopus Database, VOSviewer